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Tourism on the Galapagos Islands - The Park Service Management Plan

Managing Tourism on the Galapagos Islands Tourism in the Galapagos Islands, including cruises and land tours, began in the mid-sixties, grew steadily in the seventies and exploded in the eighties. The advent of ecotourism was part of a larger phenomenon explained by a values and lifestyle typology developed by SRI International in 1978. Its "VALS" study of consumer types demonstrated how Americans' values influence their spending patterns. Researchers found that tastes, interests and ideas of entertainment, had begun to change, predicting that the fastest growing markets would not be for mass-produced products and experiences. Baseball stadiums were starting to sell cassis-flavored sorbet. Mail order sales, once the province of Sears and Montgomery Wards, were being taken over by the boutiques.
 
Nowhere was this increasing sophistication and market specialization more vividly seen than in the tourism industry. People were still flocking to theme parks and Mt. Rushmore, but a growing number of vacationers were starting to seek more sophisticated pleasures. They were choosing country inns over the Hilton, opting for active vacations over sunbathing, seeking not simply to relax but to be stimulated on their trips. Much to the surprise of most tourism promotion professionals, niche travel markets, were starting to blossom. Cultural tours and ecotourism, once the little noticed fringe of mainstream tourism, were about to become big business.
 
Managing Tourism on the Galapagos Islands Air travel to the Galapagos Islands gave the visitor industry a big boost. When, ever so briefly, the Galapagos Islands became of strategic military importance, Ecuador granted permission to the United States to build an Air Force base on Baltra Island following the attack on Pearl Harbor. The Baltra Airport remained a seldom used facility until 1968 when it expanded, and flights began twice a month. A second airport with flights from the mainland has been added on San Cristobal Island, and a smaller third airport on Isabela Island in the town of Puerto Villamil now receives flights from Baltra.
 
Places without much in the way of attractions can afford to cater to ubiquitous tourists who arrive unannounced and go where they like. But regions that are overrun with visitors usually seek ways to mitigate the impact of this significant economic resource. Adopting restrictive policies makes good long-term business sense by ensuring that the points of interest remain in the condition that made them tourist magnets in the first place so that the tourist destination's reputation is perpetuated. With Galapagos Island tourism also comes the need to provide food and shelter for those who provide services to the visitors. Economists estimate that at the current rate, the population of the Galapagos Islands will grow to 40,000 by 2015 and to 80,000 by 2027.
 
Fortunately the Galapagos National Park Service has taken steps to protect its vast multi-faceted tourist attraction by establishing official visitor sites where human disturbance won't degrade the environment, and visitors can be limited according to each area's capacity. The Park Service began designating these sites and developing marked trails in 1974. Return to Previous Page

Galapagos N.P. Official Visitor Sites

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The International Ecotourism Society Leave No Trace American Whitewater Ecuadoran Rivers Institute Adventure Travel Trade Association International Galapagos Tour Operators Association Washington Wilderness Coalition Headwaters Institute

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